Puma 3D Shop Front Signage That’s Right on Cue

What do you get when you mix sports, nightlife, and a splash of cheeky fun? Puma’s After-Hours Athlete campaign—where late-night legends are just as celebrated as those on the pitch. And when Puma decided to bring this concept to life with a bold, attention-grabbing 3D shop front signage installation, we were all in.
A Snooker Table… But Make It a Shop Front
Designed by the brilliant minds at CRM Business Solutions, this wasn’t just a standard retail display. It was a massive snooker table, stretched across the front of Puma’s concept store on Carnaby Street, complete with:
🎱 Four giant snooker balls spelling out PUMA
🧼 A chunky cue chalk for that authentic pub-game feel
🍻 Pint glass stains because, let’s be honest, what’s an After-Hours Athlete without them?
We were brought in to build and install the entire façade, making sure every detail popped—literally.
Go Big or Go Home
We briefly considered going even bigger with a massive snooker cue, but the idea of wrangling planning permission in central London? Let’s just say… we’re up for a challenge, but some battles aren’t worth the paperwork.
The result? A standout 3D shop front signage piece that turned heads, stopped shoppers in their tracks, and perfectly captured Puma’s playful, late-night, game-on attitude.
If you’re looking to make a statement with 3D shop front signage, let’s talk. Because this is the kind of bold, creative, can’t-miss magic we live for. 🚀🎱
More magic this way
There’s plenty more eye-popping, jaw-dropping, mind-blowing, supersized, spectacular creations here: