Pimms: Wimbledon Rube Goldberg Machine

Pimm's creative agency Taylor Herring came up with a great idea for Pimms marketing during the run up to Wimbledon. They wanted to have a rude goldberg machine created which would serve up a jug of delicious Pimms in just under a minute. And it's at that point when they approached Plunge.

We designed and built a tennis themed Rude Goldberg machine which did exactly that and all in 56 seconds. With a lot of whooshing of blades, snipping of garden shears, whacking of tennis rackets, balls and trainers, it provided the exact mad hat experience Rube Goldberg would have been proud of.